RESUME

AUDRA WILLIAMS
audra.williams@gmail.com
Twitter | Instagram | LinkedIn | Contently

RELEVANT SKILLS AND EXPERIENCE
Social Media strategy and outreach

Developed the voice for the Because I am a Girl FB page and grew it to 100K fans
Developed online engagement plan for ATU’s successful Keep Transit Public campaign
Boosted engagement to the Centre for Social Innovation’s platforms by 350%

Content creation

Have written engaging web copy for a variety of high profile brands
Had a regular column for the National Post (including this viral piece)
Created a hugely popular daily email newsletter for the Centre for Social Innovation

Communications planning and measurement

Envisioned and implemented a content calendar and process for CUPE National
Prepared quarterly KPI reports for some of Plan Canada’s digital channels
Create monthly data-inspired content plans for the Centre for Social Innovation

Inclusion, diversity, accessibility and sustainability

Was primary researcher for Lawrence Hill’s non fiction book Black Berry, Sweet Juice
Created the Internet Society’s #ShineTheLight campaign about women in tech
Worked for years as an American Sign Language interpreter

Developing narrative

Turned in-person chats and email threads into engaging testimonials for VIM & VIXIN
Co-developed and co-presented plenary session on using stories for legislative lobbying
Have written engaging narrative content for a variety of platforms

Graphic design, video editing, and basic coding skills

Have created viral images like this one that asks men to help end sexual assault
Updated my first website in notepad in 1997
Can do basic web design like this personal profile page and this small business page

Project Management

Oversaw curation, planning, assigning, and editing of the Procom blog
Was the lead Oxfam International’s digital team at the G20 Toronto summit
Have successfully managed interns in a variety of contexts

PROFESSIONAL HISTORY
Content and Engagement Specialist – The Centre for Social Innovation (2018 – present)
Writer, strategist,chatterbox – Townhall Communications (2013 – Present)
Content, collateral, community – VIM & VIXIN (2017)
Digital Specialist – Because I am a Girl (2011 – 2013)
Director of Online Engagement – Romeo Saganash’s leadership campaign (2012)
eCommunications Officer – Oxfam Canada (2010 – 2011)
Media Analyst – Office of the Leader, Canada’s New Democrats (2009 – 2010)
Communications and Legislative Assistant – Niki Ashton, MP (2009 – 2009)
Speechwriter – Jack Layton (Federal Election – 2008)
Communications Officer: Canadian Union of Public Employees (2007 – 2008)
Owner/Operator – Lefty Lucy Communications (2003 – 2007)
Community Manager – rabble.ca (2001 – 2006)
ASL interpreter – Atlantic Provinces Special Education Authority (1997 – 2001)

EDUCATION
Advanced diploma in Public Relations – NSCC Halifax, NS (2003)
Applied Communication Arts – NSCC Middleton, NS (2002)
Deaf Language and Culture Interpreter Program – St. Clair College Windsor, ON (1997)

REFERENCES AVAILABLE UPON REQUEST